Professionals in
any field know that a well written, informative and personalized biography, plays
an important role in building a successful career. Often, your bio will be the
publics first introduction to you and the type of work you do. This is where
they go to get insight into your unique approach to your art, to learn about
your background, your accomplishments and your personal interests. But more
importantly, it’s your opportunity to demonstration the professionalism and
expertise they can expect when working with you.
Writing a bio
is easy once you understand reader expectation and what key material you should
include. First to appear on your bio is your name, contact information and
website. The body of the bio is broken up into three basic parts: the introduction,
your background and where you live.
Let’s break it down.
In the introductory
paragraph begin with your name, in bold type, followed by something dynamic that
sets you apart from other artists. Be original, come up with something they haven’t
read before. Get personal. In the remainder of this paragraph give information
about how you work or why you choose to do what you do. This is where you let
your artistic personality shine. Phrase the content in such a way that the
reader feels a connection with you. This is known as the hook. Take your time
and craft a unique description that’s all your own.
In the second paragraph
summarize your career highlights including accomplishments, awards, exhibitions,
publications and any other noteworthy activities and achievements. Keep in
mind, less is more. All pertinent information should be covered but in a concise,
reader friendly way.
The third paragraph
is the easy one. Even so, you should still make it brilliant. This is where you
tell the length of your career, where you live and work, plus your living
arrangements.
By the way, including
your lifestyle is optional. If you’re’ uncomfortable about it, leave it out.
Artist Picture
You can make your
bio more inviting and personal by including a picture of you, the artist, at
work. The most effective pictures also show some aspect of your work space and a
flashy piece of your art. Now, if you really want to step it up, include your loyal
pet in the photo and you’re sure to make a long lasting impression.
Example Bio
Lisa
Vogt Bio
Lisa Vogt Custom Art Glass Studio
Wesley Chapel, FL.
(813) 220-4987
Lisa Vogt is an award winning artist. She became interested in glass while
pursuing an education in fine art. For Lisa, working in glass allows her to
draw upon her fine arts background and own sense of style, drama and whimsy.
She combines a historic medium with innovative glass techniques, for limitless
design possibilities.
Lisa is the author of fourteen
design books and a series of instructional videos. She frequently writes articles
for industry magazines and fiction for publication. In addition to her writing,
she lectures at national and regional seminars. Her work has been on exhibit in
major cities throughout the country. She has been a featured artist on HGTV and
PBS. A huge supporter of public art, Lisa regularly contributes artwork for
auction to benefit local, regional and national charities.
For more than 30 years, Lisa has been expanding her body of work in
glass art. Her home and studio are located north of Tampa Bay in Wesley
Chapel, Florida, where she resides with her family.
Writing the Artist Card
The artist card, also known as the romance card is less formal than the
artist bio. This card is often included in the purchase of original art. Here you
offer the recipient a romanticized view of your fairy-tale life. Here again, be
original. This should reflect your unique artistic style.
Example Artist Card
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If writing is
not your strong suit, you can still have a terrific bio and artist card. Trade
a piece of your art with someone who does write well. Often, they’ll have a different,
refreshing perspective on your creativity that they can use to make your bio
really special. And that’s a huge plus.
Remember, the
key is to make a glowing first impression.
You got this!
Lisa
Lisa
Upcoming Class
Advanced
Glass Fusing with Lisa Vogt
October
18-21, 2016
Hands-on, 4-Day, Glass Fusing Workshop
Lisa’s Private Studio, Wesley Chapel, FL
Seats
are limited. Register today.
Check out the video here
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